Investors
Family Engagement from Intake Through Recovery
We activate families on day one, sustain engagement through recovery and give programs the data they need to track progress and outcomes.

Proven Traction, Expanding Market
12
committed treatment programs
20,000+
families in subscriber pipeline
HIPAA, AWS Hosting, SSO, 100+ Languages, API integrations
AI guidance (Rootie) answering questions and recommending next steps
Co-Founders
Experience in Technology, Treatment and Mergers & Acquisitions

Carolyn Bradfield, CEO
Mission-driven, 5× founder with multiple exits across collaboration tech and treatment
• Built and scaled companies to acquisition; led an adolescent treatment program to exit.
• Founded Pathroot to cut relapse by activating families alongside care teams.

Bruce Ahern, Strategy
Entrepreneur/operator in digital health and behavioral health. with multiple exits
• Led growth for startups; helped bring an FDA-cleared mobile health platform to market.
• Advises on commercialization and partnerships.

Mike Guardalabene, CTO
13+ years building secure, data-driven SaaS platforms (B2B & B2C).
• Led product strategy and architecture at scale; analytics M.S.
• Focus: reliability, privacy, and actionable program insights.

Brent Palmer, CMO
17+ years of SaaS brand, UX, and growth leadership.
• Led marketing at InterAct LifeLine, Convey Services, Cloud Conventions.
• Owns Pathroot’s B2B positioning and demand generation.
Investor Resources
Access and download investor materials.


Pitch Deck
Access the Pathroot Investor Pitch Deck.

Business Plan
Explore more detail in the Pathroot Business Plan.
Advisors

We provide treatment programs with the ability to offer comprehensive support for families and individuals, helping them navigate the complexities of addiction and recovery and mental health challenges. Programs use Pathroot to stay connected to those they treat and to gain insight into their progress with outcomes tracking needed for value-based care contracts.