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Panel Discussion | July 21 at 11:00 AM ET

New Pathways to Patients

How addiction treatment programs can reduce dependence on Google, paid leads, and traditional referrals

Join us live July 21st at 11 am ET

Treatment programs are working harder than ever to keep census strong.

New Pathways to Patients is a practical panel discussion on how addiction treatment programs can rethink patient acquisition in a changing referral market.

You’ll hear from leaders with direct experience in employer-sponsored SUD networks, behavioral health business development, and patient retention.

Designed for business development, admissions, outreach, marketing, and executive leaders.

What we'll cover:

  • Why employer-sponsored SUD networks are creating new access channels

  • What is changing in behavioral health business development

  • Why retention and AMA reduction should be part of your growth strategy

  • How programs can reduce dependence on Google, paid leads, and traditional referrals

  • What your program can do next to evaluate new patient pathways

Meet the panelists

Headshot of Carolyn Bradfield

Pathroot Health

CEO

Carolyn Bradfield

Headshot of Brent Palmer

Advanced Recovery Services

CEO

Luke Catton

Headshot of Bruce Ahern

Carrum Health

VP

Alex Czeczko

Headshot of Mike Guardalabene

B&W Behavioral Health

Owner

Mike Webb

Stylized tree with white trunk and leaves, teal accents as berries/in trunk, against black backdrop.

Pathroot Health

Digital family support systems for addiction treatment organizations

Social

© 2026 Pathroot Health Inc. All rights reserved.

Ready to engage families from day one?

See how Pathroot helps treatment programs activate families, keep them aligned, and improve outcomes.

Stylized tree with white trunk and leaves, teal accents as berries/in trunk, against black backdrop.

Pathroot Health

Digital family support systems for addiction treatment organizations

Social

© 2026 Pathroot Health Inc. All rights reserved.

Ready to engage families from day one?

See how Pathroot helps treatment programs activate families, keep them aligned, and improve outcomes.

Stylized tree with white trunk and leaves, teal accents as berries/in trunk, against black backdrop.

Pathroot Health

Digital family support systems for addiction treatment organizations

Social

© 2026 Pathroot Health Inc. All rights reserved.